How the comparison is presented
Everything up to here is preparation. The presentation is where a comparison either changes a decision or gets skimmed for the smallest number, and the difference is almost entirely about what appears first.
Key takeaways
- Exclusions and unclears go above the prices, always.
- Show firm price and provisional sums separately, never just the total.
- Attach the questions each quote raises, phrased ready to send.
- Every figure links back to the page it came from.
- No recommendation, no score, no star rating anywhere on the page.
What comes first
The order on the page, top to bottom
- 1. What is unclear. Every scope item nobody can resolve from the documents, per quote, as a question ready to ask.
- 2. What is excluded. Stated exclusions and conditions, in the supplier’s own wording.
- 3. Provisional sums. Per quote, totalled separately.
- 4. The scope table. Nine rows, three columns, every cell resolved.
- 5. The prices. Last, and split into firm and provisional.
- No recommendation anywhere, and no ordering of the columns by price.
Putting the prices last is a small decision that does most of the work. Anybody who wants the numbers scrolls to them in a second, and on the way past they have seen that the cheapest quote has four unresolved items. Putting them first means many people never read anything else, which is the behaviour every comparison spreadsheet in the world produces.
Showing the totals honestly
This is the one place the system does something that looks like judgement, and it is worth being careful about. The red band is a rough cost for the excluded items, and it is shown because the alternative — three bars of eleven, thirteen and twelve eight — is actively misleading.
The safeguards are that it is a different colour, labelled as an estimate by us rather than a quoted figure, and excluded from every total that gets quoted anywhere else. It answers “roughly how big is the gap” and nothing more.
The questions, ready to send
Each unclear cell generates a question in plain language, grouped by supplier: “Does your price include removing the existing suite and disposing of it? Does it include making good the walls after removal?” Copy, paste, send.
That is a surprisingly large part of the value. The reason unclear items stay unclear is not that nobody wants to ask; it is that writing three separate emails is a twenty-minute job at the end of a day when the quotes are already late.
The recommendation that is not there
- Compute
- App integration
- Security & identity
- Analytics
- People
The pressure to add it never goes away, and the useful counter is to ask what the ranking would be used for. If the answer is “to pick without reading”, the ranking is the problem. If the answer is “to sort the list”, sorting by firm price is available and honest, and does not pretend to be a judgement.
Next: what happens when a quote will not compare at all.
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